sales
Leverage Black Friday Buzz for Your Small Business
Not all businesses can match the deals that larger big box chains can offer on Black Friday, but all businesses face the same challenges in liquidating older inventory, posting a profit and acquiring new customers. Small businesses and entrepreneurs can cash in on Black Friday and I’ll share a six powerful suggestions that you can [...]
Have You Defined Your Customer Profiles?
Understanding your customers is probably the most important aspect of providing outstanding customer service. Not only that, knowing what characteristics, interests and needs will help you be able to market to them more effectively. Are you defining your customer profiles or are your customers profiling you?
Clever Marketing Campaign from McDonald’s
Not sure if this campaign from McDonald’s has reached you, but this recent marketing campaign from the double-arch giant is a great one to instill customer loyalty and attract new customers. In Arizona, they have a timely promotion for a $1 Large soft drink, no strings attached. It’s a great marketing tactic that even everyday [...]
Have You Increased Sales During the Recession?
I recently came across a blog post focused on what small businesses are doing to increase sales during the recession. At Winning Workplaces, they surveyed their registered users and their honorees to find out what tactics these businesses are employing to drive sales. I was shocked at the responses.
Sales Tip: Sell an Oasis, Not just a Pool
I had an interesting sales experience last weekend. It involves 12 contractors and my quest to remodel my pool and patio to something that is more enjoyable.
I am in the midst of doing the dreaded contractor thing to have my pool remodeled and some patios built, so far I have had 12 contractors come out [...]
Double Your Sales, Guaranteed
Isn’t it great when a promise is backed by an ironclad guarantee? We think so. That’s exactly what we’ve launched today– we promise to double the sales of small business owners and entrepreneurs and putting our money where our mouth is.
