Local
We’ve Opened Our Doors to Public Tours
A while back, I remember seeing an invitation from Zappos to tour their facility just outside of Las Vegas. Some of our employees went to check it out and came back with some amazing ideas on culture, transparency, service and wowing visitors. One of the concepts we adopted was the idea of providing public tours, which [...]
What Small Business Marketing Was Meant to Be
This morning, I was handed a red envelope addressed to me and a bulk-mailed magazine renewal letter. As you can tell, I will be sharing a great example of an effective marketing campaign that was executed quite well. It’s OK, there’s pictures in this one, so it shouldn’t bore you that much as I explain [...]
How to Get a Top Listing in Google, Yahoo and Bing
You probably are aware of all the ways that you should perform SEO, maybe even dabble in a bit of paid search engine marketing and even getting yourself noticed in social media. But, what if I told you that you can get a #1 spot in Google for your business locally? Yeah, and it’s free. [...]
