help
The Inside Scoop on Email Deliverability
Deliverability is a word you hear a lot in email marketing and rightly so. However the term is loosely defined and wading through numbers of Google results on deliverability will cause your head to swim.
I’ll save you time and pain and break down exactly what deliverability is, how it is measured, and what you can [...]
Don’t Let Your Emails Get Swept as Clutter
Over 90% of all email traffic is spam … wow! This is a staggering statistic, which in reality costs email providers like Hotmail, Gmail, Aol, Yahoo!, and even businesses real dollars. Spam email traffic consumes bandwidth, research, filtering logic, servers, labor, and the list goes on. Not only is spam a financial burden for the [...]
9 Helpful Small Business Organizations You Need to Know (Updated)
Where there’s a united interest in a cause, there’s a community for it. Small businesses are no stranger to community and there are many organizations available today that help entrepreneurs connect, become noticed and learn valuable insight from peers. These organizations have their roots in small business and if you’re not aware of them already, [...]
27 Excellent People to Meet at InfusionCon
We previously told you about the action-packed agenda, the latest buzz and how much has progressed about InfusionCon 2010. The most important part about InfusionCon is not only the content, but also the people who make it all happen.
Many InfusionCon attendees have said repeatedly they loved the chance to connect with Infusionsoft employees and all [...]
Launching Your First Campaign
To help customers (or would-be) customers feel more comfortable at jumping into the software, we always strive to educate about the basics of an effective campaign. In essence, the software is a like an auto mechanic’s toolbox with a ton of drawers with tools in it. I decided to ask our own Brandon Steinweg for [...]
