Facebook Marketing
Facebook: Targeting the ‘Who’ and ‘When’ … Not the ‘What’
Pay-per-click (PPC) advertising is all the rage right now. It allows anyone with a any size budget to get their ads in front of people searching for what they sell. It’s a great way to market and it’s the primary driver of Google’s growth. Many look to PPC as the Holy Grail of advertising because [...]
Lessons We Learned from Advertising on Facebook
Facebook is so much more than a traffic generator. At Infusionsoft, I manage our advertising we do on the web including Google AdWords and Facebook Advertising. In the spirit of Facebook Marketing Week, I’ll share six lessons I’ve learned that will help you advertise your business on Facebook.
Marketing on Facebook is More Than ‘Branding’
When it comes to Facebook –make that any social media service– some purists will give you a dirty glare when you use it for lead generation. Conversely, I cringe when I hear of someone using social media only for branding because I know they can do so much more with a little bit of lead [...]
5 Reasons Why Your Business Needs a Facebook Page
Facebook Pages are the way to go if you have a business and you want use Facebook. Specifically, I will highlight and explain five key reasons why Facebook Pages deliver value to a business owner.
Facebook: The Big Picture for Small Business
Facebook is popular, no doubt about that. The question on the minds of entrepreneurs is if there’s any benefit for them to jump in and actually use Facebook to help their business. I’ll see if I can set the record straight for you.
Facebook Marketing Week at Infusionsoft
This week, we are dedicating ourselves to helping you tap into Facebook for marketing your small business. We think it’s time we all have a higher understanding on how to use Facebook for business. If you ever wanted to elevate how you use Facebook, we’ve got you covered on our blog.
