Design
Marketing Integrity & Authenticity
Yesterday we launched an entirely new website. It’s been in the works for months. We’re super excited to launch not only a new website, but the concept of Email Marketing 2.0. But, our excitement for the website launch was a little bit softened when a few faithful followers on Twitter commented that our website looked similar [...]
Does Design Matter for Small Business?
As Infusionsoft’s senior graphic designer who puts together all the design you see from our company, I thought it was time to help share a little bit of my expertise with you. A common question entrepreneurs and small businesses ask me is if design matters for their business. Trust me, I pick my battles between [...]
Making Your Emails Look Better
When sending emails from Infusionsoft, many customers (even us) forget about how to style the required postal mailing address and the placement of the opt-out link. Brad Martineau told the marketing team what’s up with our emails not leveraging that feature and this calls for a moment to inform customers how this feature works and [...]
