campaign
Email Marketing 2.0 Explained
Everything you thought you knew about email marketing is about to change. Email Marketing has (and is) evolved to a new level of engagement, feedback and interaction with larger and more self-sufficient audiences. There’s a lot changing between old-school email marketing and new-age email marketing. This overview is a great welcome to get you initiated [...]
Launching Your First Campaign
To help customers (or would-be) customers feel more comfortable at jumping into the software, we always strive to educate about the basics of an effective campaign. In essence, the software is a like an auto mechanic’s toolbox with a ton of drawers with tools in it. I decided to ask our own Brandon Steinweg for [...]
Three Tips to Launch a Great Campaign
As a small business, you’re probably looking to grow your business on the cheap. Especially now, during the recession, it’s important to launch an effective marketing campaign for your customers and prospects that bring value to them. I’ll go over three tips to building a great campaign for your small business that you can start [...]
Marketing Strategies, Not Campaigns
I’ve heard many marketers share they completed a killer marketing campaign and enjoy the results. Sometimes, I get the opportunity to ask them what they plan on doing afterward, but it’s usually this moment they fall silent. Good marketers know that marketing is about strategy, long-term success and long-term results. Campaigns, launches and everything else [...]
