There are tens of thousands of small businesses around the world leveraging marketing automation in powerful ways. Despite small business being the fastest-growing segment of the industry, there’s still this misconception that marketing automation requires the user have a lot of technical skills. This simply isn’t true.
After helping thousands of businesses implement marketing automation software, we’ve learned a thing or two here at Infusionsoft. Most of the complexity faced by businesses comes from the planning of the campaigns and not the technology itself.
This is why every new Infusionsoft customer creates a Marketing Automation Plan with their Success Coach. It’s a visual plan that maps a clear path for how the business captures and converts leads, stimulates repeat sales and gets referrals using.
In addition, we made a number of enhancements to the Infusionsoft Campaign Builder in our Fall Release making it even simpler for users to plan, create and launch marketing automation campaigns. With these recent enhancements, the average small business can be up and running with marketing automation campaigns in only a few weeks. Infusionsoft understands that the faster customers get started, the faster they’ll see the benefits.
Over the next few months, I am going to share with you 10 marketing automation campaigns that our customers created using Infusionsoft. These campaigns help businesses convert leads, grow sales and save time. It’ll be great way for you to learn from these businesses who have successfully implemented marketing automation and apply it to your own business.
If you’d like to have one of your marketing automation campaigns highlighted on the blog, leave a comment below or shoot me an email.
Let’s get started!
[Image credit: editorb]
Posted In: Marketing Automation
