I’ll admit that I’ve sometimes become frustrated with the limitations of our software. Don’t get me wrong — I absolutely love the application and I firmly believe its the most powerful tool for small businesses available, but it’s not perfect [yet]. With a little creative thinking and determination, anything can be done.
Like you, I get frustrated when I can’t do exactly what I want to do. Rightfully so, we use our own application for our marketing and push it to the max. I always push the limits to market better or extract more data out of our current marketing.
Our software completely amazes to me; every time I’ve become frustrated, an innovative solution soon appears. I love it!
No, not a new feature, not any new changes…
I realize that the functionality to do what I want to do is already built into the application. All I needed to do was think a little further as to how to collect and manipulate the information.
Here are some examples of things that I wanted to do, thought were impossible, and then realized that they CAN be done:
- Lead scoring
- Trackable links on images in HTML e-mail
- Website traffic tracking into the contact record
- Automatically and dynamically capturing lead sources on all leads
- Capturing keyword search data into contact records automatically
- “Customizing” the shopping cart functionality and verbiage
- And so much more, which I can’t even list here…
All I’m trying to say is that our developers have created a very flexible system that can be used to do amazing, unthinkable things. When you run into a wall, don’t stop. Never assume it can’t be done. In my experience, nothing is impossible with Infusionsoft.
I’ll share how to overcome these challenges during our upcoming InfusionCon event. This is going to be a killer event that every Infusionsoft user (and inquisitive minds) should attend. To learn more about this amazing event and to reserve your spot, head on over to InfusionCon.com.
[Image credit: Kevindooley on Flickr]
