A couple weeks ago, I attended the Dan Kennedy 4-City Tour that Infusionsoft sponsored. We were in Anaheim on Tuesday, Chicago on Wednesday, NYC on Thursday and Orlando on Friday. In total, we had 1475 small business owners attend. Dan spoke about thriving in a tough economy. He covered about 3 hours of great material. I talked for about an hour on fixing follow-up flaws in your small business.
Tomorrow I’ll post some pictures of the packed-house crowds we spoke to. It was SRO in every city. Nuts! And a lot of fun to speak to crowds like that.
It was fun to catch up with some customers, hear how they’re doing and talk to business owners across the country about the struggles they’re facing. Here’s what amazed me…
I asked the same five questions in every city:
- How many of you are happy with what you’re getting out of your business? One hand went up.
- How many of you are satisfied with the time and effort you’re putting into the business? One hand.
- How many of you are following up with prospects and customers the way you’d like to? Nobody.
- How many of you believe you could get a whole lot more out of your business if you would follow up with prospects and customers? Everybody raised their hands.
- So, Why don’t you follow up? No time, no system, don’t know how, fear of rejection, fear of complaints, etc.
The most interesting thing to me is that out of 1475 business owners across the country, three were happy with their revenue and profits. And only three were satisfied with the amount of time and effort they are putting into their business. That was amazing to me. And sad. Because it doesn’t have to be that way. But that’s a story for another day.
Clate,
What a great event! Sitting in a room with planet Dan people and I guess people that are infused as well!
Let’s do it again!
Thanks
Meny Hoffman
Comment by Meny Hoffman — September 10, 2008 @ 9:35 pm
Clate. I really wanted to attend but had a conflict. Is there an audio of one of these meetings available anywhere?
Conrad
Comment by Conrad Lopez — September 11, 2008 @ 4:28 pm
Clate,
I was just introduced to Infusionsoft yesterday by one of your excellent reps. I love the product and was amazed by the content of your book. I have been in the telecom and networking industry for 40 years. I now own my own Convergence Consulting business. You know what, most of the propaganda on CRM infers that small businesses understand why they need the bells and whistles. Your book finally broadcasts to the world that small businesses don’t have time to understand all that. They just want the pain to stop. Thank you for confirming what I have believed for a long time. If a person will tell you where it hurts you have a chance to truly help them. At the same time, you get the joy of helping them.
Thank You,
Comment by pmoseley@sunflower.com — September 17, 2008 @ 1:36 pm
Clate,
I heard the tour was a huge success. I just completed reading “The Edge of Success.” Infusionsoft really gets small businesses and their need for automation and scalability. I look forward to spreading the good word - the leader in marketing automation software has arrived!
Thank you,
Amanda
http://infusionpro.com
Comment by Amanda Chase — September 18, 2008 @ 12:14 pm
Clate,
It was great to meet you and all the folks at Infusionsoft at the recent ICC training event. I’m really looking forward to helping small businesses take advantage of ALL the powerful resources you guys have created for them.
Joshua Keen
Comment by Joshua Keen — September 28, 2008 @ 7:19 am