What do entrepreneurs really want? What makes us tick? Why do we do what we do?
I used to think the answer was money. Then I came to the conclusion it’s not money — but time — that entrepreneurs truly desire. After all, what good is all the money in the world if you’re working like a madman, never having the time to enjoy the fruits of your labor?
I realized there’s more to it than money and time.
I became convinced that money and time are nice, but the real trick is to find the meaning in our work. Because when we find meaning, we get great satisfaction, we have the energy to do it all and we are able to really enjoy our money and time.
It turns out, these three rewards of successful entrepreneurship — money, time and meaning — can really be summarized as freedom. Yes, I believe freedom is the pursuit that really makes entrepreneurs tick.
I’ve concluded that these three aspects of freedom (money, time and meaning) follow a hierarchical order: first comes money, then comes time, and meaning. Like Maslow’s hierarchy suggests, we entrepreneurs need to move up the freedom hierarchy to achieve entrepreneurial success.
Let’s leave out the first stage of freedom, money. There’s plenty of stuff out there to help you Double Your Sales.
I want to focus on the time and meaning. I’ve got tons of thoughts on the subject, which I’ll add in the comments, and talk more about in future posts. But I’d like to hear your thoughts about the freedom hierarchy.
Where are you on the pyramid? And what do you do to achieve time and meaning?
[Photo by zoutedrop on Flickr]
