Small business technology is constantly changing and improving. Here are the latest posts on small business technology, trends and even gadgets.
A little over a week ago, I spoke at Ramon Ray’s 12 Hours of Tech conference in New York. If you recall, I wrote about my Jet Blue experience, but I didn’t mention my experience at the event. For the first time outside of InfusionCon, I used SMS text messaging to capture leads into Infusionsoft. If you do events and you struggle to capture leads, read on to find out how I captured 94% of the audience the easy way. (more…)
Posted In: Technology
When it comes to Facebook –make that any social media service– some purists will give you a dirty glare when you use it for lead generation. Conversely, I cringe when I hear of someone using social media only for branding because I know they can do so much more with a little bit of lead generation put into the picture. (more…)
Posted In: Technology
In an exclusive partnership with Starbucks*, Infusionsoft now provides the ability to send a latte to your prospects and customers through a follow-up sequence. Combined with email marketing, CRM, e-commerce, Infusionsoft now will keep your prospects and customers awake at all hours of the day and night. (more…)
Posted In: Technology
A couple of weeks ago, I wrote down some personal objectives for 2010. I originally resolved to read 20 books in 2010. At the time, it seemed like a reasonable goal. I figured that if I read two books a month and gave myself a little wiggle room I would come in at about 20 books for the new year. (more…)
Posted In: Technology
Search Engine Optimization or “SEO” is the practice of optimizing your Web content for ideal visibility within search engines. While SEO is different from other outbound marketing strategies, the goal is still the same – increase traffic, prospects and sales to your Website. SEO is an important aspect of doing business online — you really can’t leave on a to-do list anymore.
Have you struggled to show up in the search engines? This comprehensive guide will give you 17 bulletproof ideas to establish your SEO strategy, get better rankings and attract more visitors to your Website. (more…)
Posted In: Technology
I love SSDs! Solid-State Drives or SSDs are storage devices that use solid-state memory to store data instead of spinning hard disks. The SSD is quickly replacing the older-style spinning hard disks that almost everyone has in their computers right now.
In the spirit of the Geek Week blog entries on our blog, I wanted to go all-out and share details about our recent migration to use faster hard drives in our servers. As such, this info will go in-depth and will be technical in nature. However, you don’t need to be very technical to follow along since I’ll do my best to explain it thoroughly. (Beware of a little bit of occasional all-out geeking, though. 
) (more…)
Posted In: Technology
As the resident Webmaster for Infusionsoft, I’ve talked with many small business owners and one of the things they tell me is that they need to build a Web site or to update their current site. I’m sure you probably thought the same thing at one point.
While I could riddle off the pros and cons of different architectures, content management systems or other technical solutions, I strive for function over form in making a Website useful and attractive for visitors. I’ve decided to share a number of tips and resources that I’ve learned over the years to help entrepreneurs with their Web sites. (more…)
Posted In: Technology
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