Technology
Apps, gadgets and other geekery at Infusionsoft. We take pride in our technology.
Does FarmVille Actually Serve a Purpose?
Ask anyone you know about the most popular game on Facebook, they’ll tell you FarmVille. If you’re like me, you’ll roll your eyes in disgust knowing how time-wasting the game is. However, I decided to look for the principles taught in the game and how they can be applied to the real world – you [...]
Lessons We Learned from Advertising on Facebook
Facebook is so much more than a traffic generator. At Infusionsoft, I manage our advertising we do on the web including Google AdWords and Facebook Advertising. In the spirit of Facebook Marketing Week, I’ll share six lessons I’ve learned that will help you advertise your business on Facebook.
Marketing on Facebook is More Than ‘Branding’
When it comes to Facebook –make that any social media service– some purists will give you a dirty glare when you use it for lead generation. Conversely, I cringe when I hear of someone using social media only for branding because I know they can do so much more with a little bit of lead [...]
Facebook Pages VS. Groups VS. Profiles
If you’ve been following our Facebook Marketing Week, you’ve read that Facebook Pages are the way to go to establish a business presence on Facebook. In light of that, I wanted to break down the differences between Facebook Profiles, Facebook Groups and Facebook Pages so you have a solid understanding of how they work.
5 Reasons Why Your Business Needs a Facebook Page
Facebook Pages are the way to go if you have a business and you want use Facebook. Specifically, I will highlight and explain five key reasons why Facebook Pages deliver value to a business owner.
Facebook: The Big Picture for Small Business
Facebook is popular, no doubt about that. The question on the minds of entrepreneurs is if there’s any benefit for them to jump in and actually use Facebook to help their business. I’ll see if I can set the record straight for you.
Facebook Marketing Week at Infusionsoft
This week, we are dedicating ourselves to helping you tap into Facebook for marketing your small business. We think it’s time we all have a higher understanding on how to use Facebook for business. If you ever wanted to elevate how you use Facebook, we’ve got you covered on our blog.
