Small Business
Small business articles that matter and resonate with Infusionsoft.
Infusionsoft is a Finalist for a Bizzie Award!
Infusionsoft is a finalist in the Bizmore Bizzie Awards in the “Best Web Application/Tool for Small Business.” This comes with great pride as we’re in the same category as the popular event planning service, Eventbrite, and the viral data storage service, Dropbox. They are both awesome apps and very useful for small business owners.
Staying True to Your Customer
Last week, I had an email exchange with a customer, Alex Charfen. At first, I didn’t think the exchange was terribly special, but then he tweeted and wrote to me, “Clate I am more impressed by this email than with any communication I have received from a vendor in a long time.” What did I [...]
Our Secret to Getting Funded – and How it Can Help You Grow
“While many entrepreneurs dream of raising capital from the outset, the reality is that most startups must be bootstrapped long before an angel investor or venture capital firm will give them the time of day….” That’s the beginning of my latest post on VentureBeat, titled “Our Secret to Getting Funding.”
Does Design Matter for Small Business?
As Infusionsoft’s senior graphic designer who puts together all the design you see from our company, I thought it was time to help share a little bit of my expertise with you. A common question entrepreneurs and small businesses ask me is if design matters for their business. Trust me, I pick my battles between [...]
Be Disruptive, Not Annoying
Small business owners who thirst for attention sometimes make difficult decisions when it comes to advertising and marketing their brand. We can agree that many small businesses offer unique products and services, but probably don’t know the best way to market them. I want to introduce the concept to be disruptive in a healthy way [...]
3 Tips to Improve Your CRM and Email Marketing
Many people know that after implementing a CRM and email marketing, the problem is rarely solved there. These products, while great, require flexibility and willingness to incorporate them into your business processes. After learning several lessons ourselves and helping thousands of small businesses marry CRM and email marketing together, I want to share three solid [...]
Three Small Business Website Mistakes
It’s safe to assume that most small businesses have a Website, and hopefully they have a few goals with their site – such as prospect education, demand generation, eCommerce or customer resources. We’ve seen many small business Websites and observed common mistakes they make.
Keep reading to see if you have a weak site and how [...]
