Supporting the people who take care of our customers is important in any business, but it’s even more critical in ours. You might already be aware that we offer a powerful API to make your Infusionsoft even more customizable to your small business’ needs. We’re proud to announce our new Infusionsoft API Developers Center so the people who code around our API have all the support they need.
Continue reading Supporting the People Who Support Our Users with the API Developer Center
Did you know there are three User Home layouts you can choose within Infusionsoft? Two of them are the older “legacy” kind and the other is the de-facto standard that you should be using. We believe the modern User Home Dashboard is better for users because it can produce very compelling stats and access to useful searches while making information available at-a-glance within Infusionsoft. Continue reading How to Customize Your User Home
We’re a software company … but we’re much more than that … we’re a marketing company. Our customers ask us all the time how we do it. Our team does amazing stuff — from our website, webinars, live events, prospect and customer collateral, defining our brand, managing our follow-up sequences and working in harmony with sales and the rest of the business. They do fantastic work and I’ll share several tactics on how we function to deliver on so many projects.
This morning, I saw an interesting chart published by MarketingSherpa on the topic of B2B marketing and sales practices. I couldn’t help but think how Infusionsoft delivers on all of them in one solution — and how many B2B businesses are missing out. It’s funny because we sometimes take our features for granted, but it’s clear that we have something powerful under the hood based on this study. Continue reading Interesting Stats on B2B Marketing & Sales
A little over a week ago, I spent the day with a bunch of our customers at our Email Marketing 2.0 Revolution Tour stop in San Diego. We had about 140 people there and the vibe was great. It’s always a rush for me to be with a bunch of business owners. I especially love to spend time with our customers, hearing the cool ways they’re using our software to automate their sales and marketing. Continue reading Recent Thoughts on the Revolution Tour
I won’t be the first to tell you most company executives have a love-hate relationship with Twitter. When the people love you and say it publicly, well… as a marketer you can’t help but bounce around like a jubilant schoolgirl. However, when your company goofs in some big (or small) way and it doesn’t go unnoticed, it becomes magnified—it stings.
It can be disappointing and lets the wind out of your sails when it’s there staring at you in 140 characters of black and white. I’d be lying if I said companies didn’t want it to go away. Some organizations decide at that point that they’ve had enough of this social media thing and choose to ignore the channel altogether thinking that the conversation goes away if they’re not listening. Well if that isn’t farther from the truth … I don’t know what is.
When you hear the word “uncomfortable”, what comes to mind? I’m guessing you have thoughts or feelings with some sort of negative connotation associated with the concept of being uncomfortable. I know that is exactly how I used to feel about being uncomfortable. Not anymore. A few months ago, I began actively seeking-out decisions, tasks and other situations that were intentionally uncomfortable. In doing so, my personal productivity, effectiveness and confidence has shot through the roof! Let me explain… Continue reading Make Yourself Uncomfortable
Newsletter
Sign up for our Small Business Newsletter
